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SERI AJI’s Culinary Club


Seri Aji


Online Cooking Class

Project Overview

We rolled out online cooking classes to mark SERI AJI's new product line, positioning Tepung Goreng Cucur and Tepung Goreng Pisang as the stars. Participants weren’t just observers; they were integral to this culinary journey, with a chef leading the way and our promotional efforts ensuring maximum participation

Our Approach

Recipe Development, Chef and Host, Participant Management, Live Production, Giveaway Fulfillment, and Media

Results & Impact

Class: 1

Registered Participants: 488

Recipes: 4

Minutes: 117 minutes

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